Executive CPG Professional, Visionary & Strategist
Her work has received praise from industry and consumer groups alike. There are few who have reached Vanessa’s position in the industry – successful brand builder, passionate advocate for better-for-you products, exceptional strategist, inspired leader, with a desire to deliver results and propel brands to unprecedented growth.
25 year career in retail, and beverages as an executive leader, general manager, innovation, sales
and marketing roles.
Recently named one of the Most Powerful 31 Women in the Beverage Industry
Experienced in creating
winning commercialization strategies across multiple categories, multiple routes to market.